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June 9, 2012

Google Gets Geeked

Google is known for the virtualizing of nearly every facet of our modern world. But in its advertising style, it aims for the other extreme — often using outdated, throwback and highly tangible materials as metaphors for its intangible technologies.

Whether meant to be tongue-in-cheek, hyperhipsterist or simply clever, these ads show just how much Google’s virtual world has become more real to us today than the ‘real’ world.

[youtube http://www.youtube.com/watch?v=nCgQDjiotG0&w=560&h=315] [youtube http://www.youtube.com/watch?v=EYRd8hNvi7o&w=560&h=315] [youtube http://www.youtube.com/watch?v=IqVYDwQRom4&w=560&h=315]